adidas will open first RunBase in U.S.

What most cities lack is a proper facil­ity where runners cannot only buy gear but also leave their own behind, go for a run and hit the showers afterwards. After opening its first Runbase in Tokyo two years ago, adidas is teaming up with the organizations behind the Boston Marathon to establish the first US location.

The Boston Marathon® RunBase – and adidas exclusive community experience – will open mid-April just steps from the finish line. The initiative is the first of its kind in the U.S. and will be the center of running in Boston, located at the 26-mile mark of the legendary course on Boylston Street.

Set in a unique state-of-the-art hub for runners, Boston Marathon® RunBase celebrates the world’s oldest annual marathon 52 weeks a year with curated inspirational displays, exhibits and historic photos from the past 119 years of the Boston Marathon, including race bibs, medals, trophies and jackets.

There will also be community runs, expert speakers, visits from elite athletes, training plan assistance and nutrition education. The 2,000 square foot space will exclusively sell premium adidas footwear.

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Via adidas