The upper of the adidas Primeknit adiZero is constructed from a seamless engineered technology that has been digitally knitted together, providing a flexible, lightweight performance shoe. adidas launched its seamless technology at the 2012 London Olympic Games and since then we have seen several running shoes fitted with Primeknit.
Since reflective functionality is not only a buzzword but also a necessity for any running in evening and nightly hours, it was only a matter of time before we would see the first reflective Primeknit version. It took adidas almost a year to achieve a level of quality and consistency ready for the commercial realm. But despite the initial launch range, adidas are so looking for ways to actively improve the materials. The sensitivity of the yarn itself meant the needs to reconfigure the knitting machines.
And speaking of the yarn, each pair of reflective adizero Primeknit Boosts features a total of 1,267 meters worth of reflective yarn. And to add more body to this number, adidas is releasing the shoes in a limited edition of 1,267 pairs.
Images via HB