Posts Tagged ‘video’
Nike Building Twist video
We have seen Nike Running Japan doing original promotional video stuff with the Free before and this one is no less entertaining.
ASICS LA Marathon short impression video
This past weekend thousands of runners ran the LA Marathon. It was ASICS its first year as a sponsor of the event. This video is a way too short impression of the guts and glory that took place on Sunday March 18th.
Nike Gyakusou Spring/Summer 2012 Behind the Scenes video
Nike Running Japan is sharing with us a look behind the scenes of both the Gyakusou Summer/Spring 2012 collection as well as the making of its campaign video. In the video designer Jun Takahashi explains his philosophy behind the gyakusou collection
UNDERCOVER x Nike Gyakusou S/S 2012 - Campaign video
After recently having shown the campaign images of the new Summer/Spring 2012 Nike Gyakusou collection, the accompanying video has been released. The video brings the yin and yang philosophy behind the new collection to life and visualizes the perfect blend of both functional and fashionable running gear.
Town of Runners trailer
Town of Runners is a feature documentary about young runners from Bekoji - an Ethiopian highland town which has produced some of the world’s greatest distance athletes, including Tirunesh Dibaba, Kenenisa Bekele and Derartu Tulu.
The Story Behind Nike FlyKnit Technology - video
Look, listen and learn the story behind the design process of the new Nike Flyknit technology.
Saucony ProGrid Guide 5 - video
The popular ProGrid Guide line up has been updated with version 5. It is Saucony’s go-to training shoe for runners seeking lightweight stability. The ProGrid™ foam running from heel to toe provides the ideal blend of cushion and responsiveness
BNTL meets Run Dem Crew- video
For the few heads among us that don’t know the Run Dem Crew yet, this is for you. UK website BNTL (Better Never Than Late) went down to London to its number one running club Run Dem Crew.
New Balance Minimus - Anton Krupicka in Brazil video
Anton Krupicka is an american ultra runner, trail runner and mountain runners. Anton runs on New Balance and is a big promoter of NB’s minimalist running shoe, the New Balance Minimus.
Stop At Never - New Asics Campaign
Last week was race week for the ING New York City Marathon, and ASICS, an official sponsor of the race, is using the platform to debut the first part of its 2012 national advertising campaign. The campaign features a new mantra: “Stop at Never”
A Brilliant Run - If Einstein Ran - Mizuno Wave Rider 15
Mizuno launched a new marketing campaign to promote its Waver Rider 15. A dedicated website (ifeinsteinran.com) was set up to reveal Mizuno’s design philosophy and how that comes to life in the new limited edition Waver Rider 15.
RDC Youngers: Sport Meets Creativity - Part 2
The Run Dem Crew Youngers is a project that brings a group of new runners from the sofa to the finish line. Led by Charlie Dark and his Run Dem Crew ‘elders’, the project aims to inspire young people through sport and creativity.
